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Cider Label Branding

South Hams Drinks Label Brand Design

Having acquired the Ashridge Cider & Soft Drinks business, South Hams Brewery required a totally refreshed brand look for the product range. One that would be in-keeping with their brand presence, and present a modern and unique style to the ciders and soft drinks buyers.

The existing Ashridge branding being viewed as not creating the, much needed, shelf stand out, within this highly competitive arena.

The new look features, clarity of product range, subtely controlled colour pallete, bold graphics and bespoke shape cut labels that draw in the viewer to the choices.